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Spring Wear Is Late And Sales Are Hard To &Nbsp; Garment Enterprises Are Not Short Of Money.

2012/3/20 16:32:00 23

The rainy and cold weather in the preceding period was not easy to end. It was just a little spring. Yesterday's cooling made people feel the power of spring cold.

Reporters visited some of our city.

Market

And clothing store found that compared with previous years, this year's spring clothes not only "late" and difficult to sell, many garment enterprises can not timely refund, capital chain is more intense.

"Alai" on Ruijin road.

Women's wear

Shop, window models are still wearing heavy long cotton padded clothes, hanging on the shelves are mostly winter clothes, spring clothes accounted for only a small part.

"In the early days of March, spring clothes were selling well. Some of the best sellers were sold not only for goods but also for replenishment.

A few days ago, we only tentatively put on some spring clothes. At present, we still focus on cleaning up the stock of winter clothes. "

Sales staff have some frustration, she said, according to the practice of the line, to the end of March will have to wear summer clothes, if the spring clothes can not be sold in time, we have to become stock.

A fashion women's clothing counter at Dayang department store simply sang the "four seasons song".

Spring clothes

Another row of winter clothes and even the summer clothes that were not sold out last year came out to be "Facade".

"The weather is hot and cold, and we don't know which season to wear."

Sales staff said that spring clothes were not good enough to sell, so they had to use sales promotion to attract eyeballs.

"Generally speaking, the new season is not discounted, but this year, in order to rush to sell the spring clothes before the summer sale, we have to hang out forty percent off of the brands."

Spring clothes can not be sold, and manufacturers' financial pressure is not small.

"Clothing companies like ours are all stocked up three or four months ahead of time. Last spring, we did the spring clothes this year. Now this summer wear is almost done."

A brand women's clothing enterprise in our city told reporters that millions of dollars of fabric and labor costs had been paid, and they could not receive the payment slowly, which had already affected the purchase of the next batch of fabrics.

"We didn't sell the spring clothes until March 17th, but also spring and summer wear."

Yunnan North Road, "I LOVE I" clothing store salesperson told reporters that they are designer studios, from design to shipment generally only need 10 days, a look at the weather is not good, quickly adjusted the production line, sold in the past month is winter clothing, "originally fabric labor costs are rising, profits have been very thin, fortunately, did not mention the morning spring clothes, or even the money back is difficult."

She said.